Everything Bad is Good for you

For decades, we’ve worked over the assumption that mass culture follows a steadily declining path toward lowest-common-denominator standards, presumably because the “masses” want dumb, simple pleasures and big media companies want to give the masses what they want. But in fact, the exact opposite is happening: the culture is getting more intellectually demanding, not less.

Steven Johnson, Everything Bad is Good for you. How Popular Culture Is Making Us Smarter; Allen Lane, Penguin Books, London, 2005. p. 9.
http://www.stevenberlinjohnson.com/

Foto: Everything Bad is Good for you n'Os filmes, Palm